Rising Tide Conservation is a marine conservation nonprofit that is committed to increasing sustainability in the aquarium industry by supporting the advancement of marine ornamental fish aquaculture.

Rising Tide Conservation believes successful conservation and sustainability requires collaboration and benefits the aquarium industry, the ocean, coral reefs, and the people and marine life that depend on them. Rising Tide Conservation‘s efforts and achievements are possible because of the contributions  from its network of stakeholders that spans the aquarium industry, including public aquaria, research institutes, colleges and universities, wholesalers, retailers, and professional associations.